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FAQ

What fabric is the performance line?
The AOP performance line (Reef Tract LS, Hawk Channel LS, Florida Bay Flats Tee, Marquesas Tee, Reef Tract Sun Mask) is 100% performance polyester — long-sleeve sun coverage built for sun and spray. The cotton lifestyle tees are heavyweight Comfort Colors, a different line meant for off the water.
Why polyester instead of bamboo or cotton for the performance line?
Sublimation printing chemically bonds only to polyester — that’s how all-over-print sun shirts are made. Cotton and bamboo can’t take an edge-to-edge print at this scale. Same fabric Columbia PFG, AFTCO, and Huk use. Long version: read the field note.
Where's it made?
Made in the United States. Performance line: sublimation-printed and cut-and-sewn in the U.S. Lifestyle line: screen-printed in the U.S. on Comfort Colors and Bella+Canvas blanks. Limited follow-on drops: made in the U.K.
How fast does Keasy ship?
Standard U.S. orders ship in 3–5 business days after a 1–2 business-day processing window. Free shipping over $75; $7 flat under $75. Keys ZIPs typically add 1–2 days for USPS routing down US-1.
Will the print fade with washing?
No. Sublimation dye bonds to the polyester at the molecular level — the print is part of the fabric, not on top of it. The art holds for the life of the shirt as long as you cold-wash and don’t iron the print.
What's the cotton weight on the lifestyle line?
5.5 oz (Comfort Colors 1717) for tees; 7 oz (Comfort Colors 6014) for the Wordmark Long-Sleeve. Both are heavyweight — sized to drape, broken in by the third wash.
What's the return window?
30 days from delivery for unworn, tags-on items. Defective items get a free replacement and pre-paid return shipping. Limited follow-on drops are final sale.
What sizes do you carry?
XS through 3XL on most pieces. Full size chart on every product page. Cut true to size with a relaxed fit — between sizes and want it lean, size down; want layering room or a longer hem on the water, size up.
Do you ship internationally?
Yes. Carrier rates are calculated at checkout based on destination. Most orders to Canada and the EU arrive within 7–14 business days.
Is the brand actually based in the Keys?
Yes. Designed between MM0 and MM107. Tested at Bahia Honda, Florida Bay, and the back of Sand Key.
How should I wash it?
Performance (poly AOP): Cold wash, gentle cycle, hang dry. Sublimation prints are part of the fabric — they won’t fade, peel, or crack. Don’t iron the prints (heat reactivates the dye, weirdly).
Lifestyle (cotton): Cold wash, inside out, tumble dry low. Heavyweight cotton softens and fades into a personal wash with each cycle — that’s the point.
When does the launch line actually drop?
We’re in Phase 0 now — designs in production, samples being tested. Get on the waitlist and you’ll know first.
Can I get wholesale?
Email hello@keasy.shop if you run a Keys retailer (Islamorada, Marathon, Key West, Big Pine). We’re handling Phase 1 direct-to-consumer only but planning wholesale for Phase 2.

Still have a question?

Email hello@keasy.shop. We answer within one business day, usually faster.